The Social Media Coordinator - Community Management is responsible for connecting with fans across Facebook, Twitter, Instagram and TikTok through meaningful engagements, while upholding the brand tone and voice. This position will work closely with social media specialists and influencer team to publish and promote content based on best practices. The Social Media Coordinator - Community Management will help manage approved consumer responses, proactively flag opportunities to the team, and work with strategy and analytics to provide insights and recommendations based on community feedback. The ideal candidate will have an appreciation for how social media impacts the overall customer experience and should be flexible, agile and able to work collaboratively with all implementation teams to ensure that the brand’s communication objectives and strategies are met. This role requires a passion for social media and the customer experience.
Responsibilities
- Establish relationships with followers, listen to consumers, and engage in conversation through our Facebook, Twitter, Instagram and TikTok owned channels on a daily basis
- Help manage and prioritize real-time audience communication across social channels
- Frequently bring fresh engagement-based ideas to the conversation, brainstorms and team meetings to increase engagement and aid efficiencies
- Exemplify the brand voice and tone in all community interactions
- Help maintain an accurate and current response grid, ensuring all updates and changes are reflected in the master document
- Proactively flag social opportunities for the brand via social listening and escalate issues as needed in a timely matter
- Assist with strategy and analytics to provide learnings and recommendations based on current trends in the community and industry
- Provide reporting based on social listening, including sentiment analysis, community trends, and insights
- Maintain and improve workflows and processes for community management and escalations
Qualifications
- Bachelor’s degree
- 2 years experience in social media or customer facing role
- A solid grasp of the role that social and digital media plays in a brand’s communication mix and the ability to educate others about it effectively
- A solid understanding of online outreach and the ability to develop appropriate social engagement strategies
- Proven ability to work effectively and independently and within a team
- Excellent written and verbal communications skills
Claire's is an equal opportunity employer committed to diversity, equity and inclusion and we encourage applications from members of all underrepresented groups, including those with disabilities. We will accommodate applicants' needs, upon request, throughout all stages of the recruitment process. Please inform us of the accommodation(s) that you may require.
